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If you’re like many of the people we speak to, you are beginning to see how powerful an effective sales process is. The question now is: Who can scale my sales team? Check out this guide for a definitive answer.
March 18, 2022
You want growth.
You want to ride this wave of momentum.
You want to take your sales team to the next level! But how? Are you the person to do it? Is this a process you can outsource to a sales agency?
By the end of this article, you’ll know what you need to do 🙏
1. How Do You Scale Sales?
2. What Does Scaling a Sales Team Mean?
3. How Do You Scale a Sales Team
4. Who Can Scale My Sales Team? — The Conclusions
At The Sales Connection, we help our clients create and scale their sales teams. We know what it takes to build an effective team of high-performers. We know where to find them. We know what goes into building a world-class culture.
We also appreciate what doesn’t work and the common mistakes people make.
So before we go any further, let’s cover some of the foundations…
You’ve decided you want to scale your sales team… but how do you scale sales exactly? It’s different for every business. Each one is unique. Your sales team is unique. The only thing that matters is focusing on what you need.
However, that isn’t to say there aren’t some guidelines (which we share soon)...
The main thing is to have a plan, though. You cannot “wing” sales growth. It doesn’t just happen. It takes a clear plan with a clear vision and a committed team behind it.
If you boil down sales growth to anything, it’s this.
Before we get into what to do and how to do it… let’s focus a little on your current sales team.
As with any team, it’s the people inside that matter. They need the right skills, sure, but they also need the “right” values, habits, and personality. We dive into this in greater detail in How To Build a Sales Culture.
Make sure you study this in full.
A large part of sales growth centers around your culture.
Scaling your sales means scaling your sales team. It means finding more of the “right” people. It means creating the right environment for those people to thrive. Again, this doesn’t just happen. It requires someone (ie: YOU) to take charge and lead from the front.
This is how…
Having worked with many happy clients—and after building our own high-performing sales team—we know this process works.
The first step in your journey is to analyze what currently works (and doesn’t).
Dive into your current sales process and figure out:
I won’t lie, this part of the journey can take some time—which is why you’re asking that question: who can scale my sales team?!?!
You likely don’t have the time to do this. Don’t worry, we’ll share an alternative soon.
The point here is you need to not only have a clear plan and vision but effective systems/processes.
If you don’t have these, now is the time to create them.
If you do, now is the time to optimize them!
You cannot scale your sales team until you get these pieces in place.
The worst thing you can do is overwhelm your salespeople with too many tasks. The problem is, that’s exactly what a fast-growing business does. In the beginning, this is fine. You have a lean sales team. Everyone’s on the same page.
That’s about to change as you bring new team members on board.
Each person needs to know what they need to do.
Unless you’re clear on each person’s tasks, you’re in trouble!
Next up is to find the right CRM system for you, your growing team, and your business. There are many to choose from. Despite what some article says, there’s no perfect solution.
But there likely is the perfect solution for you.
Yet it’s unlikely you know what that is.
You have to go out there and find it. Then, you need to train your sales team on how to use it!
Once more, this is easier said than done (which is why you’re asking: who can scale my sales team???)
At this stage, you’re building momentum. It feels great. Lots of growth. Lots of opportunities. Lots of new team members coming in and smashing it. Some feel this is the time to slow down. It isn’t!!
Now is the period to dive back into your systems, processes, everything… and optimize it all!!
This journey doesn’t end. What works today may not work tomorrow. No matter how well you’re doing, there’s always room for improvement. This is the mindset you need. Ultimately, this is why our clients hire us because we never let up or take a backward step.
Finally, you need to trust in this process. It takes time to scale a sales team. You’ll enjoy good periods. Yet you also experience bad ones. There are obstacles. There are barriers. You’ll hire some great salespeople but also a few bad apples.
You cannot avoid this.
All you can do is trust in the process and keep going.
This is why our clients hire us. We know the process. We know what to expect. We keep our cool when many people don’t. So if you’re unsure about going through this journey on your own, don’t be. There’s help at hand 😎
As I’m sure you’ve noticed, scaling your sales team isn’t for the faint of heart. You now have the tools you need to do this. But do you have the time? Do you have the experience? Do you have the skills?
Maybe. Maybe not…
The alternative is to hire an agency like The Sales Connection. This is what we do. This is our world. We know the process inside and out. We know what works and what doesn’t. We also know how to dive into your business and find the solution you need.
Doing so saves you money and time.
It saves your team and frees them up for success.
It allows you to leverage your business for real growth.
Whether you work with a sales agency like us or someone else, it’s something you need to consider. It isn’t to say you aren’t the person to do all this. But you need the right knowledge. So, before you dive in, study these resources:
After you have and you realize you want a dedicated team to do this for you, get in touch 😎
Who can scale my sales team… a question many business owners ask themselves. You’ve read this article because you appreciate the impact sales have on your company. What you’re doing works. You are heading in the right direction.
Yet you also appreciate you leave A LOT on the table.
There’s a glass ceiling to breakthrough. You’re ready to take on the challenge. The question is do you have the time, energy, and experience to do it? Or do you need a little help?
If you do, we can help…NOW is the time to Apply To Partner with US — we’d love to speak with you and learn about your business (and the specific needs YOU need). Get in touch and help us help you 😎
Kayvon Kay
Kayvon has over two decades of experience working with high-level closers and perfecting his sales methodologies. He has earned the title of Canada’s #1 pharmaceutical sales representative and continues to share his expertise as a keynote speaker and through his multi-million-dollar coaching program.
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